New Wave
In the fall od 2023 Harry Rosen entered a new era for the brand. New designers and a new look and feel for the brand could only mean a New Wave of Harry Rosen was entering the market.
The Harry Magazine publication was brought in house and given a full redesign
The New creative also meant new types of media out puts such as digital covers, wild postings and a fashion show event to celebrate the kick off of the issue.
The fashion was hosted at the Light House in downtown Toronto. Creative around the event and the video projected on the walls was all captured in Iceland during the making of the magazine.
The sections of the magazine and their assets were later reimagined in campaigns based around the fashion stories that they tell.
Team Credits
Photography: Kyle Wilson and Matt Watkins
Videographer: Sean Cartwright
Stylist: Bridget Pineda and Chunyu Yuan
Retouching: Natalie Kemp and Kevin Luc
Magazine Designer: Teresa Tam
Magazine Production Designer: Jun
Copy Writing: Logan Ross and Ben Kriz
Creative Director: Christine Kwan
Art Direction / Design Direction: Grace Boivin